What Builders Get Wrong About Social Media

Creating and maintaining social media for builders seems to be the most resisted marketing advice I offer. But here’s the reality: Google loves social media. So even if no one goes to your Facebook page, you can still benefit from social media activity. Google is likely to boost the organic rankings of the pool builder who […]

Why Builders Should Be on Houzz (and how to use it!)

Houzz is a match made in heaven and an easy win for pool builders. Why? The membership base for Houzz is more purchase-ready than the other “Big 4” (Facebook, Twitter, YouTube, Linkedin). It doesn’t have the international fame as The Big 4, but that’s a good thing. It’s a purpose-driven tool for homeowners and it’s […]

Scroll to top