Hi, I'm Selina.
And I'm a Growth Fanatic

I am a cross-functional and omnichannel strategic marketing leader with a love for data science. For over a decade, I’ve built my career at the convergence of technology, marketing operations, and people-first business building. I am a strategic driver of global marketing alignment and integration with a deep knowledge of campaign development, tactics, and measurement across digital and traditional channels. Experience hiring, coaching, and managing internal and external agency partners and teams.

Causes I've Been Part Of

  • Marion-Grant County Humane Society – Board of Directors, Marketing Chairman, Fundraising Director, Volunteer Manager
    The Marion-Grant County Humane Society has a long and proud history of leading the fight to end overpopulation and rescue, rehabilitate and place thousands of animals into loving homes. We are non-profit, charitable organization funded solely through donations from individuals, businesses, and foundations.
  • Project Leadership – Youth Mentor
    The Project Leadership mentoring program is a community partnership that works to weave the dreams, hopes, and futures of our community’s most precious resource – young people. This school-based mentoring program matches qualified community volunteers with local Twenty-first Century Scholars to encourage and guide them throughout their academic high school careers. Project Leadership awards mentorships to scholars during their freshmen year of high school. Mentors commit to a minimum of a one-year relationship with the student.
  • Moorehead Family Foundation – Marketing Director, Board Committee Member
    The Moorehead Family Foundation was created to serve, support and provide needed financial assistance to organizations and people of all ages within Marion County and surrounding areas, especially those with tiny hands and furry paws. Grants were given to support programs, organizations, and individual foundations dedicated to improving the communities in which we operate and live.In addition to reviewing applicants requesting donor dollars, I developed the bylaws and assisted in preparing the preliminary paperwork to establish this NPO. I then developed and maintained the website and prepared marketing collateral to raise awareness of available funds to the community at large.

A word on honesty. . .

I really do want you to succeed, and this means I might have to tell you things you might not want to hear. I am not going to beat around the bush or sugar coat things. This transparency allows us to focus in on what’s most important.

What we create together will be a collective sum of objective decisions. So, I sometimes will decline specific tactical changes and instead will work together to make adjustments to everything as a whole to better achieve overall goals.

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